Tuesday, October 26, 2010

New Book Trailer for Brian Solis' ENGAGE

If you haven't ventured over Briansolis.com or checked out his most recent book, Engage: The Complete Guide for Brands and Businesses to Build, Cultivate, and Measure Success in the New Web, then shame on you!

I originally met him in 2007, back when I worked at Aol, and he is one of brightest (and best-dressed) stars of the tech world. His work never fails to impress me, which is why, you should take a look at his new trailer for his book. Yes, it's over the top - but there's nothing wrong with that - I happen to like that. As for marketing techniques, it's over the top but simple, how's that for brilliant?



I am also a huge fan of beautiful infographics (who doesn't like pretty.data-that is?) and Brian, along with JESS3, are the creators of the Conversation Prism, a whole view of the social media universe, categorized and also organized by how people use each network. V 3.0, their latest version, introduces new groups and networks and also removes those networks no longer in play.

It's gorgeous enough to frame and display!

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